MRMC Broadcast’s Groundbreaking Year in 2024: A Journey of Innovation and Global Success
As 2024 draws to a close, MRMC Broadcast reflects on a year marked by remarkable achievements, global collaborations, and cutting-edge innovations. From launching pioneering robotic solutions to supporting major international events, the company has consistently set new benchmarks in broadcast technology. Let’s take a closer look at the highlights that defined MRMC’s year and set the stage for an even more dynamic 2025.
King’s Award for Enterprise: A Prestigious Recognition
One of the crowning achievements of 2024 was MRMC receiving the esteemed King’s Award for Enterprise in the International Trade category. This prestigious accolade, awarded by His Majesty The King upon the Prime Minister’s recommendation, celebrates British businesses excelling in innovation, sustainability, and international trade.
The official presentation took place in Surrey, where the Lord-Lieutenant, Michael More-Molyneux, formally handed the award to MRMC’s CEO, Assaff Rawner. This marks the second time MRMC has earned this coveted honor, reinforcing its position as a leader in the global broadcast technology landscape.
Assaff Rawner, CEO at MRMC, expressed gratitude for the company’s recognition, stating, “It is truly an honor that His Majesty The King has endorsed the Prime Minister’s recommendation of MRMC for the King’s Award for Enterprise in the International Trade category. Receiving this award for the second time is a testament to the dedication of our international customers and partners, without whom this achievement would not have been possible.”
StudioBot LT: Redefining Studio Automation
One of MRMC’s most significant product launches of 2024 was the StudioBot LT, a game-changing robotic arm designed for unmatched flexibility and precision in broadcast environments. Debuted at IBC 2024, the StudioBot LT’s compact form factor and versatile capabilities quickly captured industry attention.
Supporting payloads of up to 10kg, the StudioBot LT accommodates both studio box and cine-style cameras with ease. Its adjustable height and multi-shot capabilities make it an essential tool for dynamic broadcast productions.
ITN was the first major production company to integrate the StudioBot LT into its workflow, deploying it during ITV’s overnight general election coverage. The StudioBot LT seamlessly delivered smooth bridging shots between two main studios, enhancing the overall visual narrative.
Read the full case study here.
Hybrid Production Excellence at the Paris Summer Games
MRMC also played a pivotal role in revolutionizing remote broadcast production at the 2024 Paris Summer Games. Partnering with Nine Network and AE Live, the company facilitated a hybrid production model that balanced on-site presence with cost-effective remote operations.
The deployment of MRMC’s StudioBot XL enabled sweeping shots of on-air talent in Paris while providing dynamic movement within the virtual and augmented reality set. The live production was managed from Nine’s central control hub in Sydney, showcasing how cutting-edge robotics can bridge geographical divides.
This innovative production model reduced logistical complexities, minimized environmental impact, and provided greater creative control. The success of this collaboration earned Nine Network the coveted Gold in the ‘Best Olympic Programme’ category at the 2024 Olympic Golden Rings Awards.
Read the full case study here.
Transforming Houses of Worship: The Prestonwood Baptist Church Story
Another standout project was MRMC’s transformative installation at Prestonwood Baptist Church. Recognizing the evolving needs of modern worship broadcasts, the church integrated 15 MRMC robotic systems into its upgraded production suite.
The setup includes a blend of QRS-1 Quiet Rail Systems, LLS-1 Light Lift Systems, Ulti-Heads mounted on SLH Static Lift Heads, and TRH-1 Track Robotic Heads with PTA-2 Robotic Arms. These systems work harmoniously to deliver dynamic angles, smooth camera motion, and a captivating viewing experience.
The robotics were strategically positioned within the church pews to ensure immersive coverage from unique perspectives. This thoughtful design enables fluid tracking shots, height variations, and cinematic camera moves—all essential for engaging worship broadcasts.
Read the full case study here.
Looking Ahead: A Future of Limitless Possibilities
Reflecting on 2024, MRMC Broadcast remains committed to pushing the boundaries of broadcast technology through continuous innovation and strategic global partnerships. The company participated in six major tradeshows, strengthened its customer base in the Corporate AV sector, and launched its new social media channels, further amplifying its industry presence.
As the company gears up for 2025, it promises even greater technological advancements, expanded product lines, and continued success stories across the broadcast, sports, and worship sectors. With its track record of excellence, MRMC Broadcast is undoubtedly poised for another landmark year.
From award-winning achievements to cutting-edge product launches, 2024 has been a year of unparalleled success for MRMC Broadcast. With a legacy built on excellence and a future defined by innovation, the company continues to shape the next generation of broadcast technology.
